Friday, 14 January 2011

LO1: Semiotics & Polysemic

Semiotics is a science of signs.

Ex. Rose
Denotation – Plant/flower
Connotation – Implied meaning or associated meaning
All of these will contribute to the understanding of the person. (Life style, social class, experience, social background, religion, area they live in, age, gender, sexuality)


Polysemic, can have many meaning.
Dog also means to ‘follow tenaciously’, ‘a worthless person’ ect...
Words for dog = bitch, canine, man’s best friend, cur ect...


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